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i am very sorry this , i think it very common
this button used for creating new custom sidebar, theme come with 2 sidbars and 6 footer widgets areas
theme default sidebars is :
right sidebar ( the big one)
left sidebar ( the small one )
you can see them in appearance -> widgets
for example you have a page or post you want add sidebar with different widgets but you want the default sidebar for whole site, for example this page called “pricing”
to do this :
1- go to appearance -> custom sidebar : add new name it with pricing
2- go to appearance -> widgets : you will find new widgets area called pricing add your custom widgets to it
3- go to pricing page -> under page layout box select pricing sidebar
hope that will be helped